Available for new opportunities

Digital Marketing Strategist · Ahmedabad, India

15+ years turning marketing spend into revenue.

I'm Rahul Tripathi. I build full-funnel growth systems — SEO, Google Ads, Meta Ads, CRO and retention — that turn ad budgets into qualified leads and lasting revenue, not vanity metrics.

Greater Ahmedabad Area AU · UK · US · South Asia B2B & B2C
NS NB MA PB Recommended by managers & colleagues on LinkedIn
Rahul Tripathi — Digital Marketing Strategist in Ahmedabad, India 15+Years Rahul TripathiDigital Marketing Strategist · Ahmedabad
Years Experience
Projects Delivered
Industries Served
Global Markets
About

Business first. Marketing second.

A digital marketing strategist in Ahmedabad, India — with strategy grounded in real performance, built on 15+ years of hands-on execution across every layer of the funnel.

I've built my career around one idea: marketing should drive measurable business growth, not vanity metrics. Everything I do is designed to turn marketing spend into consistent, qualified leads and long-term revenue.

My expertise spans performance marketing, technical and semantic SEO, Google Ads, Meta Ads, social media strategy, CRO, and retention through email and WhatsApp marketing. I work end to end — from building organic visibility that sustains long-term traffic, to running paid campaigns focused on conversions, to designing retention systems that bring customers back.

Before stepping into senior strategy roles, I spent years in execution — learning every layer from SEO to PPC to content and social. That ground-level experience is exactly why my strategies stay practical, ROI-focused, and grounded in real performance rather than theory.

I also lean heavily on AI-assisted marketing — using ChatGPT, Gemini and Claude for content strategy, ad copy and campaign research — building faster, smarter workflows without losing the human judgement that makes marketing actually work.

If you're looking for a marketer who understands business first and marketing second — let's connect.

What I Do

Full-funnel growth, end to end.

From first impression to repeat purchase — and from Google to AI answer engines — every stage engineered to convert and retain.

New · 2026 Edge

AEO · GEO · LLM Optimization

Search is moving from Google to AI. I make sure your brand gets found and cited inside AI answer engines — ChatGPT, Gemini, Perplexity and Google AI Overviews — through content structure, schema, entity-building and authority signals, so AI recommends you, not just your competitors.

AEOAnswer Engine OptimizationWin featured answers, voice & zero-click results
GEOGenerative Engine OptimizationGet cited in generative AI search responses
LLMLLM VisibilityBe the brand ChatGPT & Gemini name & trust
01

Technical & Semantic SEO

Site audits, on-page and off-page, content optimization and keyword strategy that build organic visibility that lasts.

02

Google Ads & PPC

ROI-focused search, display and shopping campaigns with continuous A/B testing to lower cost-per-enquiry.

03

Meta Ads

High-intent Facebook & Instagram campaigns with sharp creative and funnel tracking built to convert.

04

Conversion Rate Optimization

Funnel optimization and structured A/B testing that turn existing traffic into measurably more leads.

05

Email & WhatsApp Retention

Lifecycle and retention systems that re-engage customers and grow lifetime value, not just first orders.

06

AI-Assisted Marketing

ChatGPT, Gemini & Claude woven into content strategy, ad copy and research for faster, smarter workflows.

Career

15 years, five chapters.

A progression from hands-on SEO execution to leading multi-platform growth strategy.

Digital Marketing Manager

· Yashvi Global Oct 2024 — Present

Ahmedabad · Leading digital growth across regions

  • Executed Meta & Google Ads campaigns generating a 30–50% increase in qualified leads while reducing CPA by 20%.
  • Improved organic traffic by 60%+ through technical SEO and content optimization.
  • Led comprehensive digital projects across regions and coordinated cross-functional teams for seamless execution.
  • Leveraged AI tools (ChatGPT, Gemini, Claude) for ad copy, content strategy and campaign research to lift efficiency and output quality.

Assistant Manager — Digital Marketing

· Aussizz Group Mar 2017 — Sep 2024

Ahmedabad · 7.5 years · Leading Australian immigration consultancy

  • Drove digital growth for a high-intent international audience across SEO, PPC, social media and email marketing.
  • Collaborated with cross-functional teams and external vendors on integrated, growth-focused campaigns.
  • Improved organic rankings and paid campaign efficiency over 7+ years.
  • Increased web traffic and reduced cost-per-enquiry through continuous A/B testing and funnel optimization.

Digital Marketing Executive

· Winny Global Sep 2015 — Mar 2017

Greater Ahmedabad Area

  • Optimized websites to grow traffic; ran client, competitor and keyword analysis.
  • Handled on-page & off-page optimization and search-friendly content development.
  • Managed Facebook Ads and monitored performance via Google Analytics & Search Console.
  • Produced monthly SEO and Google Analytics reports.

Sr. SEO Executive

· Unibiz Informatics Oct 2014 — Sep 2015

Ahmedabad Area, India

  • Led SEO audits and competitor analysis to shape website strategy.
  • Planned and executed on-page, off-page and content promotion for link building.
  • Handled social media for branding and delivered monthly performance reporting.

SEO Executive

· Elsner Technologies Pvt. Ltd. May 2011 — Oct 2014

Ahmedabad Area, India · Where it began

  • Learned SEO ground-up and built a foundation in off-page activities.
  • Directory, article, blog & classified submissions, press releases and link building.
Credentials

Certified, recognised, qualified.

Industry certifications and appreciations — swipe through the credentials behind the work.

AI-Powered Performance Ads — Google Ads · Certified
Certification AI-Powered Performance Ads Google Ads · Certified
Digital Marketing Certified — HubSpot Academy · 2021
Certification Digital Marketing Certified HubSpot Academy · 2021
Using AI as Your SEO Assistant — LinkedIn Learning · 2023
Certification Using AI as Your SEO Assistant LinkedIn Learning · 2023
Marketing Tools: Automation — LinkedIn Learning · 2023
Certification Marketing Tools: Automation LinkedIn Learning · 2023
LinkedIn Marketing Strategy — LinkedIn Marketing Labs
Certification LinkedIn Marketing Strategy LinkedIn Marketing Labs
Certificate of Appreciation — PPC Expert — Aussizz Conclave · 2024
Appreciation Certificate of Appreciation — PPC Expert Aussizz Conclave · 2024
Half Decade Dedication — 5 Years Service — Aussizz Group
Award Half Decade Dedication — 5 Years Service Aussizz Group
Certificate of Appreciation — Winny · Employee of the Month
Appreciation Certificate of Appreciation Winny · Employee of the Month

Education

2021–22 PGDDM — Digital MarketingGujarat Technological University, Ahmedabad
2011–13 Bachelor's — Business / CommerceG.B. Shah Commerce College

Languages

English — Professional Gujarati — Native Hindi — Native
Recommendations

What people say about working with Rahul.

Managers, senior leaders and colleagues — in their own words, from LinkedIn.

Rahul consistently demonstrated outstanding expertise in paid advertising, SEO and all aspects of digital marketing. His ability to perform exceptionally well in high-pressure environments was truly impressive — always willing to put in the extra effort to achieve remarkable results.

NS
Nikunj Solanki General Manager of Marketing · SaaS Growth Marketer Managed Rahul directly

An outstanding digital marketer. Rahul has run strategic campaigns that generated high-quality leads and drove significant business growth in a short time. His understanding of social media trends, content and audience engagement is unparalleled.

NB
Dr. Nagendra Bisht HR Leader · Educator · Global Talent Visa (Australia) Senior to Rahul

Rahul is a true expert in performance marketing, and his insights have been invaluable. Whenever we faced challenges, he was our go-to person — always ready with solutions and strategies that drove impressive results.

MA
Meeta A. Social Media & Meta Ad Specialist · Marketing Strategist Worked on the same team

I highly recommend Rahul for his exceptional expertise in SEO and paid marketing. His strategic acumen and innovative thinking have consistently delivered impressive results. If you're looking for someone to elevate your digital marketing, Rahul is the go-to professional.

MS
Manish Shah Team Leader — Graphic Design Worked on the same team

I recommend Rahul without hesitation. His depth of knowledge in SEO, email marketing and social media is truly impressive, and he keeps his team updated with the latest across every platform. Any organization would be fortunate to have him on board.

PB
Payal Basotia Digital Programs Specialist Mentored by Rahul

A perfect example of professionalism — his talent shows through the successful projects he's delivered. Skilled in lead generation, multi-platform marketing and leading teams. Not only a brilliant marketer but a superb human being.

SS
Shraddha Shah Product Head — All Countries Worked on the same team

An amazing professional and colleague. Rahul helped generate more quality leads through unique social media campaigns, careful tracking and budget management. I highly recommend him.

DS
Darshan Shah Migration · Education · Global Talent Worked on the same team
Portfolio

Want to see my work?

Campaign case studies, results and samples — shared privately on request.

Request my portfolio

Click the button and I'll send my full work portfolio straight to your WhatsApp — real campaigns, results and case studies.

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FAQ

Questions, answered.

Quick answers about working with a digital marketing strategist in Ahmedabad.

Rahul Tripathi is a digital marketing strategist based in Ahmedabad, India, with over 15 years of experience driving B2B and B2C growth through SEO, Google Ads, Meta Ads, CRO and full-funnel marketing across IT services, EdTech, immigration and e-commerce.

Technical and semantic SEO, Google Ads & PPC, Meta (Facebook & Instagram) Ads, conversion rate optimization, email and WhatsApp retention marketing, social media strategy, and AI-assisted marketing workflows — delivered end to end as a single growth engine.

More than 15 years — progressing from hands-on SEO and PPC execution to leading multi-platform digital marketing strategy for national and international brands.

Campaigns across local, national and international markets — including Australia, the UK, the US, South Asia and India — for IT services, EdTech, immigration consultancies, e-commerce and other service-based businesses.

Yes. Alongside traditional SEO, I optimize brands for AI-driven search — AEO (Answer Engine Optimization), GEO (Generative Engine Optimization) and LLM visibility — so your business gets surfaced and cited inside ChatGPT, Gemini, Perplexity and Google AI Overviews, where a growing share of buyers now start their research.

Email connectrahultripathi@gmail.com or WhatsApp +91 83209 00675. Available for full-time roles, consulting and growth projects — in Ahmedabad and remotely.

Let's Work Together

Ready to turn your marketing spend into revenue?

If you're hiring a strategist who understands business first and marketing second, I'd love to talk. Available for full-time roles, consulting and growth projects.